To ensure the long-term success of a business, it is immensely important to maintain a positive reputation in the eyes of the company stakeholders. Being a business owner, you would always wonder what people think about your business. In this article we are going to discuss the steps and tips to manage the online reputation…
Various social media platforms like Facebook, Twitter, etc. are becoming the first choice of companies to promote their brands or services. With 336 million monthly active users, Twitter is one of the most effective ways to highlight your business in people’s eyes. Twitter helps a lot in finding potential customers for your business. Usage of…
The profession of Public Relations remains shrouded in myths and misconceptions for a long time. People are in confusion about PR, advertisement and publicity and professions are in the debates of measuring results of PR actions. Today we will bust 7 such myths about public relations which are absolutely wrong and misunderstood by people. …
Digital Marketing Trends which are Working in 2020 In the first part of the ‘top 10 digital marketing trends in 2020’, we discussed creating videos, running email campaigns, adopting chatbots and using influencers for brand awareness. Here we shall focus on some more interesting and useful trends which can help you build an effective…
Getting media coverage can be fantastic for your brands positioning. This is definitely an objective which most brands want to achieve. Considering how crowded the marketplace is and how every organization is looking to get positioned and the hundreds of emails received by journalists and editors getting coverage can be quite hard. Using NewsVoir is…
Your organization generates news, announcements and shareable content every day. You are constantly building stories of innovation, research, organizational changes, new products and new events – so much great information to share but the biggest challenge you face is how to position all of this information to the right audience. Well you could look at…
