{"id":1917,"date":"2018-04-18T10:50:31","date_gmt":"2018-04-18T10:50:31","guid":{"rendered":"http:\/\/www.newsvoir.com\/blog\/?p=1917"},"modified":"2018-04-18T10:50:31","modified_gmt":"2018-04-18T10:50:31","slug":"tips-get-media-attention","status":"publish","type":"post","link":"https:\/\/newsvoir.com\/blog\/tips-get-media-attention\/","title":{"rendered":"Tips To Get Media Attention"},"content":{"rendered":"<p><a href=\"https:\/\/newsvoir.com\/blog\/wp-content\/uploads\/2018\/06\/NV-April-2-1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1918\" src=\"https:\/\/newsvoir.com\/blog\/wp-content\/uploads\/2018\/06\/NV-April-2-1.png\" alt=\"\" width=\"1250\" height=\"3494\" \/><\/a><\/p>\n<p>Getting <a href=\"https:\/\/www.newsvoir.com\/blog\/build-custom-media-lists\/\"><strong>media attention<\/strong><\/a> is not an easy task. When you are promoting your business or launching a new product a little media attention can go a long way. Here are a few tips on what you should do to get media attention.<\/p>\n<h2><strong>Relevant And Compelling Story<\/strong><\/h2>\n<p>To get media attention, it is essential to tell your story in such a way that engages with people. Really focus on the problem you are solving and its impact.<\/p>\n<h2><strong>Be Different And Unique<\/strong><\/h2>\n<p>In the world of innovation, everyone is running after something different. If you want media attention, then you have to be different and display a level of uniqueness \u2013 your own personal brand should show why you are different<\/p>\n<h2><strong>Build Yourself As The Expert<\/strong><\/h2>\n<p>Your experiences are what make you the best at what you do. Start building yourself up as the expert. Be the go to person for a point of view on your industry \u2013 Essentially write a lot.<\/p>\n<h2><a href=\"https:\/\/www.newsvoir.com\/blog\/role-of-audience-targeting-and-segmentation\/\"><strong>Target The Right People<\/strong><\/a><\/h2>\n<p>Doing some research is imperative. Approach the media like you would your customers, have a clearly defined strategy, build relationships and then focus on publicity.<\/p>\n<h2><strong>Take Baby Steps<\/strong><\/h2>\n<p>Leverage regional and smaller publicity to get showcased in larger and national publications. Build your story from the\u00a0ground up.<\/p>\n<h2><strong>Be Consistent<\/strong><\/h2>\n<p>Being consistent is the key to success. Saying something once is not going to get you results. You have to be frequent, committed and consistent in your messaging to be noticed.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Getting media attention is not an easy task. When you are promoting your business or launching a new product a little media attention can go a long way. Here are a few tips on what you should do to get media attention. Relevant And Compelling Story To get media attention, it is essential to tell&#8230;<\/p>\n","protected":false},"author":2,"featured_media":1918,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[2,5],"tags":[14,38,39],"class_list":["post-1917","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brand-awareness","category-digital-media","tag-brand-awareness","tag-media-and-public-relations","tag-media-convergence"],"_links":{"self":[{"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/posts\/1917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/comments?post=1917"}],"version-history":[{"count":0,"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/posts\/1917\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/media\/1918"}],"wp:attachment":[{"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/media?parent=1917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/categories?post=1917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsvoir.com\/blog\/wp-json\/wp\/v2\/tags?post=1917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}