The Ambiente derives its name from the word ‘ambience’, encapsulating the vibration, diverse characteristics and mood of a surrounding. Defined by the name itself, the design atelier believes that a rug has an ability to determine the atmosphere of living space. Crafting a new life into the traditional technique of handweaving, the ambiente has a rug for everyone. The brand finds its origin in a quaint bustling town called Bhadohi, amidst the holy choruses, the scrumptious kebabs and the illustrious architecture of Uttar Pradesh. Embracing the identity of its birthplace, the ambiente’s rug designs cater to the diverse soul of Indian homes. Every rug deeply imbibes the rich culture and craftsmanship, while manifesting modernity and seamlessness.