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Press background on LIVA
Company profile
LIVA – the recently launched brand of fabric from the Aditya Birla Group. Currently Liva is available across  major fashion retail partners - Global Desi, Pantaloon, Allen Solly , 109 F, Fusion Beats, People, Lifestyle, Melange, Van Huesen, Shoppers Stop, Wills Lifestyle, Reliance Trends, Desi Belle, Ethnicity, Fashion at Big Bazaar, Max.
 Recent press releases
LIVA from Aditya Birla Group Redefines Hottest New Trend in Natural Fluid Fashion with Kangana Ranaut in their Latest Campaign

LIVA – the recently launched brand of fabric from the Aditya Birla Group, unveils its latest campaign with the fashion goddess and brand ambassador – Kangana Ranaut. Made with natural fibers, LIVA promises an experience of natural fluid fashion with an all-new perspective this season. F... (more)
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