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Press background on Snapdeal
Company profile
Snapdeal’s vision is to create India’s most impactful digital commerce ecosystem that creates life-changing experiences for buyers and sellers. In February 2010, Kunal Bahl along with Rohit Bansal, started Snapdeal.com - India’s largest online marketplace, with the widest assortment of 15 million+ products across 500+ diverse categories from thousands of regional, national, and international brands and retailers. With millions of users and 200,000 sellers, Snapdeal is the shopping destination for internet users across the country, delivering to 5000+ cities and towns in India. In its journey till now, Snapdeal has partnered with several global marquee investors and individuals such as SoftBank, BlackRock, Temasek, eBay Inc., Foxconn, Premji Invest, Intel Capital, Bessemer Venture Partners, Mr. Ratan Tata, among others.
 Recent press releases
Snapdeal Onboards New Brands as "Work from Anywhere" Blurs Fashion Boundaries

Two years of pandemic has blurred not only the lines between home and work but also led to new fashion trends that serve the needs of a workforce in an increasingly flexible work environment.
 
Snapdeal Onboards New Brands as "Work from Anywhere" Blurs Fashion Boundar... (more)
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Snapdeal Launches Beauty Brand "Miyuki" under its Power Brands Program

Snapdeal today announced the launch of beauty brand, Miyuki on its platform. Introduced under Snapdeal’s “Power Brands” program, Miyuki offers a Korean beauty inspired makeup range. 
 
Snapdeal Launches Beauty Brand "Miyuki" under its Power Bran... (more)
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Snapdeal's Differentiated, Full-Stack Value Commerce Playbook

With the rapid rise of smartphones and easy access to the internet, India is witnessing a second e-commerce boom, which comes from ‘value lifestyle’ buyers. These are shoppers who are on a budget and aspire to own quality products that may not be accessible to them in the markets of the... (more)
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Snapdeal Focuses Sharply on India's Value-Conscious Shoppers

Value-conscious buyers from India’s smaller cities and towns will propel the growth of Indian E-commerce. According to a recent RedSeer report commissioned by Snapdeal, mid-income buyers from India’s 2+ cities and towns, covering more than 80% of India’s population, will trip... (more)
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Shoppers in 85% of Indian Towns Place Orders in Snapdeal's "Kum Mein Dum" Sale

Snapdeal, India’s leading e-commerce marketplace, shared early highlights of its first “Kum Mein Dum” Diwali Sale, which kicked off yesterday. Reflecting the increasing depth of e-commerce in India, users from more than 3417 towns & cities across India bought on Snapdeal on Da... (more)
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Unlimited-Arvind Fashion Brands to Sell on Snapdeal

Cherokee, Donuts, Newport, Excalibur, Ruggers, Colt, Sugr, Anahi, Elle Studio, Bronz, Karigaari to boost value selection
Additional discount on Rupay card payments 
 
Snapdeal, India’s leading value-focused online marketplace, has expanded its selection b... (more)
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Snapdeal’s Brand Registry Helps Sellers Protect their Registered Brands

Snapdeal, India’s largest value-focused online marketplace, is scaling up its brand registry program, which helps protect sellers having their own registered brands from brand infringements on its marketplace.
 
Snapdeal has more than 5,00,000 registered sellers, who t... (more)
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Customer Ratings to Play a Larger Role in Sellers’ Sales on Snapdeal

12 million listings receive customer ratings in the last 8 months
Higher quality sellers to gain ahead of the festive season
Low quality, counterfeit goods face the axe
 
Snapdeal - India’s leading value-focused online marketplace – is usi... (more)
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Snapdeal Partners with the Government of Andhra Pradesh and University of California, Berkeley for Smart Village Project

Enables digital access for small artisans in pilot project
Part of the government’s aim to digitize 10,000 villages in the state
 
Snapdeal, India’s largest online marketplace announced a partnership with University of California, Berkeley for the Andhra... (more)
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Snapdeal Launches a First-of-its kind Online ‘Diwali Home Buying Fest’

Snapdeal, India’s largest online marketplace unveiled first of its kind Diwali Home Buying Fest from 3rd to 9th November for its real estate category. Customers can avail offers on purchase of property from over 200 real estate projects across Delhi NCR, Mumbai, Navi Mumbai, Thane, Bangalore,... (more)
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