Decathlon S.A. is a French sporting goods retailer. They are the largest sporting goods retailer in the world. Decathlon started with a store in Lille, France in 1976, founded by Michel Leclercq.
Decathlon today unveiled a new retail experience in India at its store in Eva Mall, Bengaluru. To elevate the shopping and sporting experience, Decathlon introduces a ‘phygital experience’ - an innovative mix of physical retail and digital touch points. From virtual reality to digital p... (more)
