Aircel in Aggressive 3G Expansion Mode in Kolkata

• To add 346 new 3G sites by December to bolster network

• Offers special 3G data recharge pack of Rs. 175 for the festive season with host of free benefits for customers                                                                                                                                                

In its commitment to provide seamless connectivity to its valued customers in Kolkata, Aircel, one of India’s leading innovative telecom service providers, today announced an aggressive expansion plan to create a robust 3G network in the city. The company will be adding close to 350 new 3G sites by end 2015, on the back of which, it expects to welcome more than two lakh customers to the Aircel family, enabling them to enjoy a data speed of up to 21 Mbps. On this occasion, Aircel also launched a special 3G data recharge pack of Rs. 175 that would assure a host of free assured benefits during the upcoming Durga Puja.

To usher in the festive season, Aircel’s special 3G data recharge of Rs. 175 would offer customers assured free benefits such as Rs. 100 of talk time, 200 minutes of Aircel to Aircel calling, 250 local SMS, 500 MB 3G data or extra validity of 30 days. This exciting benefit, when coupled with Aircel’s robust network will provide an uninterrupted experience to customers.

Sanjeev Garg, Business Head – Kolkata and RoWB, Aircel said, “The population of 3G users that looks for an uninterrupted experience is dramatically increasing, especially as mobile handsets are increasingly being used for varied purposes. We have been working tirelessly to live up to this expectation of our customers and hence, we’ve redoubled our efforts in expanding our 3G network all across Kolkata. We are adding 346 3G sites in Kolkata to build a robust 3G network that will immensely help us serve our customers better. We have witnessed a significant uptake in 3G subscriber growth and our focus remains in offering a strong network to our valued subscribers.”

He added, “We always strive to offer innovative and the best value-for-money products and services, and our new recharge pack of Rs. 175 is an endeavor to ‘do a little extra’ for our valued customers during the festive season.” 

With the addition of the new 3G sites, Aircel will have more than 4000 sites in the city and the expansion will fuel the constantly growing subscriber base of the company. Aircel consistently upgrades and optimizes its existing network to increase capacity, achieve higher efficiency and reduce existing pressure on networks.

About Aircel:

Aircel is one of India’s leading innovative mobile service providers. The company is a pan-India 2G operator with 3G spectrum in 13 circles, BWA spectrum in 8 circles and is credited with the fastest 3G roll out ever in the Indian telecom space. As a young data led telecom player, Aircel has constantly been at the helm of introducing innovative and value for money products and services for its customers, which are industry firsts, be it the Aircel Pocket Internet, taking the first step in making 3G affordable for the masses, being the first telecom player to introduce Facebook Voice Updates on Aircel, and many more. The Smart Pocket Internet data plans by Aircel truly changed the way mobile internet was perceived and consumed. The company has been the proud recipient of coveted awards such as Voice&Data Special Leadership Recognition in ‘Customer Service’ category, ET Telecom Award 2014 for its innovative customer care research model, Aegis Graham Bell Award 2014 for ‘Innovation in Marketing Campaign’, Data Quest Award 2014 for ‘Excellence in Implementation and Use of Technology for Business Benefits’ and the Brandon Hall award in the ‘Best Leadership Development Program’ category.  For more information, please log onto our website www.aircel.com