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Adlabs Aquamagica Source Name: Adlabs Aquamagica

Aquamagica Leads the Way in Sustainable Water Management and Conservation

Nov 10, 2014   13:40 IST 
India

Adlabs Entertainment in its latest offering has introduced an International Standard waterpark, Adlabs Aquamagica. The waterpark is a world of wholesome entertainment for the visitors with gallons of aqua fun across 14 thrilling rides. At the same time, the company has established itself as a corporate citizen by implementing the latest, cutting edge technology for sustainable water management and conservation through varied harvesting and recycling practices.

 

To this end, the company has developed a rain water harvesting reservoir within the project premises which caters to the entire requirement of the water park. The reservoir stores approximately 260 million litres of rain water per year. This reservoir supplies water to Aquamagica for its daily usage and also recharges ground water which improve water levels under ground.

 

Talking about this efficient water management system, Mr. Kapil Bagla, CEO, Adlabs Entertainment Limited said, “It has been our constant endeavour to take a proactive approach to environmental sustainability be it around our theme park or the recently launched water park. The focus has been on finding a fine balance between preserving the vital role that Aquamagica plays in providing wholesome entertainment and leisure experience to our patrons and conserving the region’s water supplies and environment. We are striving to make conservation a daily operational procedure and are investing in training and educating our employees on best water management practices.

 

Aquamagica has domestic water demand of approximately 118 million litres per year and recycled water demand is 83 million litres per year. Adlabs has also installed a Grey Water Treatment Plant with the capacity of approximately 100 cu. Mt. per day i.e. 37 million litres per year and Sewage Treatment Plant with the capacity of 345 cu. Mt per day i.e. 126 million litres. These two treatment plants achieve water conservation by recycle and reuse technique for the usage pertaining to flushing and irrigation.

 

The water supplied to Aquamagica undergoes treatment through state-of-the-art water plant installed by Thermax and will be potable in nature. The water inside the rides are further filtered by a state-of-the-art Defender filteration system by Neptune Benson of US, for the first time in the country. Hence, the water at Aquamagica is one of the purest form of water that could be used in a public water park.

 

About Adlabs Entertainment Ltd:

Adlabs Imagica and Aquamagica are projects of Adlabs Entertainment Limited (AEL) promoted by Mr. Manmohan Shetty. Imagica is one of India’s leading theme park destinations, offering entertainment, fun, action, relaxation, dining and shopping at a single location. Aquamagica is our water park located next to Imagica, at Khalapur off Mumbai - Pune Expressway and is positioned as a youth hangout party destination. The group has assembled an experienced team for development and implementation of both the projects. With Imagica and Aquamagica, Adlabs Entertainment Limited has created an ‘all weather entertainment destination’ that provides unique experiences to its guests.

 

Disclaimer:

Adlabs Entertainment Limited is proposing, subject to receipt of requisite approvals, market conditions and other considerations, to make an initial public offer of its equity shares and has filed a draft red herring prospectus (“DRHP”) with the Securities and Exchange Board of India (“SEBI”). The DRHP is available on the website of the SEBI at www.sebi.gov.in as well as on the websites of the Global Co-ordinators and Lead Managers at https://www.db.com/india/en/content/7272.html and http://www.centrum.co.in/centrum_capital/ipo_agree.php and http://investmentbank.kotak.com, respectively. Investors should note that investment in equity shares involves a high degree of risk and for details relating to the same, see the section titled “Risk Factors” of the aforementioned offer document.

 

This press release is not for publication or distribution to persons in the United States, and is not an offer for sale within the United States of any equity shares or any other security of the Company. Securities of the Company, including its equity shares, may not be offered or sold in the United States absent registration under U.S. securities laws or unless exempt from registration under such laws.


 
 
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