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India's Smartivity Labs Nominated for Global Toy of the Year Awards | ||
New Delhi, Delhi, India
Homegrown DIY STEM toys brand, Smartivity, becomes the first Indian brand to be nominated at the prestigious Toy of the Year Awards. Smartivity Pinball Machine was recognized as one of The Toy Foundation’s ‘STEAM Toys of the Year 2022’. Smartivity has emerged as a global consumer brand in the toy industry with a strong presence in 20+ countries including the competitive markets of USA, Canada, Europe and Australia, among other regions.
The company boasts a huge retail network with over 1000+ retailers in India itself, including all Hamleys stores across the country. Post-COVID, they pivoted primarily to digital, a move that led to an exponential 150% growth YOY from 2020 to 2021. During the pandemic, Smartivity emerged as a way for parents to spend quality time with their children. Recent toy launches include the Chemistry Experiments Kit, Hydraulic Plane Launcher, and Smartivity Foosball, all of which have performed well at global markets.
The Link to Vote for Smartivity for STEAM Toy of the Year: toyawards.org/toyaward (scroll down to the STEAM category). |
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