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PriceMap Offers India's First Product and Price Discovery Platform for Offline Retail | |||
Delhi, India
People often have this notion that online-shopping gets them authentic and genuine products at the cheapest available price. Well, what if they are told that, this isn't the case?
Suresh Kabra, Founder PriceMap, says, "Indian shopping habit is best described as dekho, parkho aur fir kharido i.e. physically see the product, check out the prices at few shops and get yourself the very best deal! But in this age when everyone is looking for convenience, hopping market-by-market just to find the shop offering best price is too tedious and time-consuming. So, people opt for online assuming they are getting a good deal.”
“PriceMap is the right e-commerce model for a country like India which has more than 40 million brick & mortar stores. They are the second largest contributor to GDP and employment generation. PriceMap enables each and every of these stores to reach an online buyer instead of a select few, as is the case with current marketplace model borrowed from western countries where retail is highly consolidated,” says Suresh Kabra. “It’s a 100% indigenous app, Made In India, build for India keeping in mind the dynamics of Indian retail trade ecosystem,” he concludes. |
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