Tata Docomo Introduces Monthly Prepay Data Packs Starting @ Rs 31

• Ideal for all segment of data users who are looking for monthly connectivity at very affordable price points

• Available at affordable price points of Rs 31, Rs 58, Rs 95 & Rs 125, these newly launched monthly data packs offer 100 MB, 250MB, 750 MB and 1GB of 2G data, respectively

• Empowers customers to choose data packs as per their usage requirements

Tata Docomo, the unified telecom brand of Tata Teleservices Ltd., today announced the launch of a unique bouquet of ‘Monthly data packs’ starting @ Rs 31, for prepay GSM customers in Andhra Pradesh and Telangana.

With the launch of these new monthly data packs, Tata Docomo is breaking through the clutter with path breaking and differentiated offerings which are ideal for all segments of data users who are looking out for monthly connectivity at very affordable pricing. 

Priced at Rs 31, Rs 58, Rs 95 & Rs 125, these 4 monthly data packs come with 30 days validity, and offer 100 MB, 250MB, 750 MB and 1GB of 2G data, respectively. Customers are now empowered to choose data packs as per their data usage requirements, who would otherwise consume less data by subscribing to high value monthly packs currently priced between Rs 150 and Rs 175, or on ‘pay as you go’ rates which would be relatively dearer for them and also most of their data would go unused.  

Announcing these innovative data packs, Mr Abhijit Kishore, Head, Mobility Business Unit, Andhra Pradesh & Telangana, Tata Docomo said, “These irresistibly unique and affordable monthly connectivity data packs for our prepay subscribers are the latest addition to our ever-expanding portfolio of differentiated offerings. As chats and conversations and apps usage are becoming more prominent, we want to give a data experiential platform to all segments of data users who want to stay connected for full month. We continue to deliver on our promise to provide the best plans to enrich and provide a refreshing experience to our customers”.

About Tata Teleservices Limited:

Tata Teleservices Limited is one of India’s leading private telecom service providers, having a pan-India presence across all of India’s 19 telecom Circles. The company offers integrated telecom solutions to its customers under the unified brand name Tata Docomo and operates its wireless networks on GSM, CDMA and 3G technology platforms. Tata Teleservices Limited, along with Tata Teleservices (Maharashtra) Limited, operates in more than 450,000 towns and villages across the country. After its collaboration with Japan’s NTT DOCOMO in November 2008, Tata Teleservices launched 2G GSM services under the Tata DOCOMO brand name in all the 18 telecom Circles where it received spectrum from the Government of India, in June 2009. Since then, the Company has established a strong brand connect for Tata Docomo in India and has been at the forefront of redefining the telecom experience in India, launching innovative products and services that have impacted Indian consumer lifestyles. TTL is the clear market leader in the enterprise space as well, and has market leadership in many product lines, such as mobile broadband with the Photon family of wireless access devices. TTL’s bouquet of telephony services includes mobile services, wireless desktop phones, and public booth telephony and wireline and Wi-Fi services.

For details, visit www.tatateleservices.com and www.tatadocomo.com

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Uzzal Mohan                                                                                                                                                                                                       

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