Tata Docomo Reduces Local and STD Outgoing Tariffs while Roaming

Tata Docomo, the unified telecom brand of Tata Teleservices Limited (TTL) announced the launch of new exciting roaming plans for its post-pay and pre-pay customers across all circles. These plans range from INR 49 to INR 225 for Post Pay and INR 76 and INR 91 for Pre-pay customers respectively, offering reduced local and outgoing STD call rates and unlimited free incoming calls.

For the Post-pay plans at INR 49, 99, 149, 199 and 225, customers will have to pay a monthly rental of the same value to avail all Local and STD outgoing calls on roaming at only 60p/min, 50p/min, 35p/min, 25p/min and 50p/min respectively. Post-pay customers opting for the first four plans will also enjoy free incoming calls on the Tata Docomo network for one month. The plan at INR 225 will allow customers to enjoy free incoming calls on all networks.

For the Pre-pay¹ plans at INR 76, and 91, customers will have to recharge at the same value to avail all Local and STD outgoing calls on roaming at 30p/min, and 50p/min respectively. Prepay customers opting for the plans will enjoy free incoming calls on network for a week. The customers opting for plan at INR 76 and INR 91 will also enjoy free talk time of INR 25 and INR 40 respectively.

“With increased voice traffic driven by the need to always stay connected with family and friends, we have been proactively introducing affordable products and services in the market for our growing customer base. We believe that each customer has unique requirements and therefore, we have launched different products for our Post-pay and Pre-pay customers to suit their needs. Our new range of roaming plans are reasonably priced and suited for low, moderate as well as high- end users in the country”, said Mr. Gurinder Singh Sandhu, Head - Marketing, Mobility, Tata Docomo.

Being a customer centric brand, Tata Docomo has been consistently introducing innovatively designed personalized products and services especially for the younger generation, as Millennials has been recognized as the prime divers of growth in both voice and data. The new range of products will enable customers to stay connected endlessly on the company’s superior network across the country.

1prepay pack price differs from circle to circle

About Tata Teleservices Limited

Tata Teleservices Limited (TTL) is one of India’s leading mobile telecommunications service providers delivering mobile connectivity, content and services to consumers across the country. The company has been at the forefront of redefining the telecom experience in India, launching technologically advanced innovative products and services, playing an enabling role in simplifying consumer lives and expanding digital inclusion. Having a pan-India presence across India’s 19 telecom circles, Tata Teleservices Limited, along with Tata Teleservices (Maharashtra) Limited, operates in more than 450,000 towns and villages across the country. The company offers integrated telecom solutions to its customers under the unified brand name Tata Docomo and operates its wireless networks on GSM, CDMA and 3G technology platforms. Tata Docomo has been rated amongst the Top 100 Service Brands in the country*

TTL is one of the most preferred and relied upon data service provider through its integrated data services and is one of the fastest growing player, in the data market across small screen as well as large screen. Additionally, TTL commands a market leadership in the large screen data space with its Tata Photon family of 3G and Wi-Fi products. In non-voice services the company through its wide range of pioneering offerings such as e-Governance, Machine to Machine (M2M) and m-Remittance (m-RUPEE) services has helped to improve citizen services, public safety and governance.

TTL is a growing market leader in the Enterprise space and provides end to end integrated Voice, Data and Managed solutions to Large and Small Medium Enterprises through its wider network footprint, better operational structure and enhanced customer service support to deliver incremental value. TTL has a robust and largest fibre optic backbone backhaul network running across 1,00,000 km and with a 25,000 km access network covering key cities which is a huge differentiator in providing seamless data services. With 2000 people TTL’s strong enterprise business is present in more than 60 cities across India, works with over 750 partners and 1600 channel teams.

With its mantra of “open up” the company defines its focus on playing an enabling role in simplifying consumer lives by driving conversations rather than connections. For details, visit www.tatateleservices.com and www.tatadocomo.com

*Source: Brand Equity (Economic Times)