Washington Apple Commission Associates with Diamond Toons to Bring Some Fun this Summer with Mr. Crispy

Good news for all the apple lovers out there! This summer vacation, Washington Apples and Diamond Toons join forces to bring forward the benefits of eating apples along with a fun read for your children. We have all grown up reading Chacha Chaudhary who is known to outwit rivals with his intelligence. His brain is said to be faster than a computer, and he is accompanied by Sabu who is an alien from Jupiter with extraordinary strength. In the latest edition, Chacha Chaudhary and Sabu team up together to receive the famous Mr. Crispy from Washington State, USA, and teach children about how “An apple a day can keep all the bad things away.”

The new comic story named Chacha Choudhary and Cripsy’s Magic is based on a story idea to engage the readers with their beloved Chacha Choudhary and Sabu along with Mr. Crispy. It talks about Washington Apples with a fun element to boost the overall excitement.

Commenting on the launch Mr. Keith Sunderlal, India Representative, Washington Apple Commission said “Washington Apples and Diamond Toons have endeavored to cra ft a unique infotainment comic wherein the readers will learn the benefits of Washington apples. Through the launch, we aim to educate our consumers about our one and only "Mr.Crispy" in a fun yet appealing way. We are extremely positive that the series will be enjoyed by consumers across age groups.

Mr. NK Verma, Chairman, Diamond Toons added, "We are very pleased that Washington Apples have partnered with us for the new series of cartoonist Pran, the Walt Disney of India, to communicate good health for kids & spell out the power and benefits of the super fruit. With our massive reach across India, we believe our readers, especially from this generation who are quick learners with active minds will connect instantly with the comic and would very well communicate the benefits of Washington Apples amongst their peers. The new series would be available across printand digital medium that can be bought and read on click of a button.”

Washington Apples is a popular choice across the globe due to their wide varieties and distinctive taste & texture. Grown in the fertile valleys and plateaus of America’s far west which happens to produce the world’s best apples, one can be sure that these apples are of premium quality.

Come June, the comic will be available across all leading book stores in various languages like Hindi, Gujarati, Marathi, Bengali and English. For children who love the magic fruit, or others who just want to take a quick trip back to their childhood, this edition is a must buy.

About Washington Apple Commission

The Washington Apple Commission is an industry initiated self-governing body made up of apple growers and packers from Washington. The Commission is responsible for product promotion, advertising and development of international markets of Washington Apples. The Commission coordinates an international marketing program consisting of trade and consumer promotion, public relations and advertising to promote and expand world-wide demand for Washington Apples.

About Diamond Toons

Diamond Toons is the most creative division of Diamond Group of publications. The vision and dream clearly is to involve the children, who have unlimited options of entertainment, by providing them not just entertainment but also education on a unique platform. Diamond Toons has a past history of having worked closely with other leading children's brands. A part of Diamond Toons: Chacha Choudhary, Billu and Pinki are the most loved and read comic characters in India. The Chacha Chaudhary comic series has captured the imagination of Indian children for over 40 years. We recognize the immense popularity of Pran’s Chacha Chaudhary, Sabu, Billoo & Pinki with readers in India and we are very happy to bring Pran’s to talk to children on good health through this series.

About The SCS Group

The SCS Group is an agribusiness consulting firm based in Gurgaon, specializing in marketing, international trade and communications strategy related to food, beverage and agricultural products. The firm has an intimate understanding of the evolving tastes and purchasing patterns of premium foods by the Indian consumer as their disposable incomes grow and they integrate into the global economy. The SCS Group represents the Washington Apple Commission in India.