While struggling to learn Digital Marketing, Social Media Marketing and SEO for your website, brand or product, there is a high chance you must have come across the term ‘Influencer Marketing’ somewhere. You may or may not be aware of this term but if you are looking for more clarification on the topic ‘Influencer Marketing’…
Digital transformation has changed the way businesses are functioning and the level at which consumer is being engaged. This is also evident in the media industry. We are living in a world that is continuously exposed to the new forms of media. We see only what we want to see; we decide what information…
Your 10 point programme to Digital PR Success Digital Public Relations is an emerging field where everyone is jumping to try their luck. The success in digital world is not possible without defined objectives and an execution plan. Here we will discuss about 10 points which would be possibly helping you to achieve success in…
One the main concerns business owners, entrepreneurs and corporates have is their ability to get media coverage. Most organizations feel that they do not receive the media coverage that they deserve or are not able to generate enough interest for the media to cover them. If you have ever asked yourself the question(s) Why do…
Your company, your practice, you as a service provider have a story to tell and you have heard from everywhere that this story needs to translate into content. This translation may be through various forms of media such as social media posts, newsletters, articles, info graphics, images and videos. To tell your story you start…
Digital Marketing is becoming more and more about paid platforms. Every platform whether it is Facebook, LinkedIn, Instagram, Pinterest, AdWords or the rest, continue to tweak their algorithms and are making it more and more difficult to get credible, organic reach. In an industry which is full of agencies and individuals offering Digital Marketing services,…
